MAGENTO VS READY CART IN TERMS OF MARKETING, SALES AND SEO

OVERVIEW

Probably the most important section for on line shops these days. Magento has created an comprehensive discount functionality making it very easy to run campaigns. Some of the common features among Magento and Ready cart are listed below

COMMON FEATURES

In terms of marketing, sales and SEO, Magento and Ready cart have following features in common;

• Magento features provision of Google Sitemap while Ready cart has an add on support for it
• Magento features provision of URL rewritability while Ready cart has add on support for it
• Magento features the facility of Meta-information for products and categories while in Ready Cart its automated
• Both the shopping cart technologies provide catalog promotional pricing
• Both the shopping cart technologies provide facility of newsletter
• Magento features Multi-tier pricing and Customer groups each with its own pricing structure while Ready Cart has an add on support for it

INDIFFERENT FEATURES

Features that distinguished both the shopping carts from each other are

• Magento have full provision of discount coupons while Ready Cart has limited feature
• Magento has the feature of wish list while its unavailable in Ready cart
• Ready cart has the feature of Gift certificates while this feature is unavailable in Magento.
• In terms of design and layout Mgento has attractive and customizable Magento Templates as compared to the layout of Ready cart in terms of Marketing and sales Section.